Laurie Fenske
PFP, ECPC, CMP, MCC

Overview and Strengths

As a Master Certified Coach (MCC), Laurie brings over 10 years of coaching experience and over 25+ years of experience working in Corporate Canada. She stepped into coaching on her journey to differentiate herself from others. Seeking skills that she could bring to the table that would support her and her colleagues as they worked towards growing and developing an organization’s culture. The more exposure she has to the power of coaching, the more engaged she becomes.  

Throughout her career in Corporate Canada, Laurie has consistently been recognized for her exceptional sales results, as well as for the success of the teams she has led. Laurie developed a reputation for performance and achievement in positions with firms such as RBC Investments, Sunlife, The Co-operators and Servus. Along the way, she garnered several awards, including Financial Planner of the Year, Highest External Sales, Quick Start Achiever, and Western Region Builder. She is proud to have been nominated three times for the RBC Canadian Women Entrepreneur of the Year award. Laurie’s commitment to community and leadership is reflected in her service as a past Director on the Sherwood Park and District Chamber of Commerce Board, and she has been a sought-after mentor for both the International Coaching Federation and local not for profit organizations.

Laurie’s coaching style is flexible and applicable to many industries including Business Services, Energy, Utilities, Finance, Government, Hospitality, Insurance, Manufacturing, and Media and Software. She has had proven partnerships with C-Suite Executives, Inclusive Leaders, Senior VP’s, Directors, Leaders of Leaders and Individual Contributors.  

Coaching Philosophy

Laurie’s initial coach training was completed through Erickson Coaching Institute. She was drawn to the solution focused coaching methodology as she embraced the tag line “Changing the world one conversation at a time”. Believing that the client has the answers within, she utilizes powerful questions to support the clients own discovery. The GROW method is also embraced as a process in which the clients are able to not only determine their professional goals, but also how to reach and surpass those goals. 

Laurie’s coaching conversations are structured to bring clients clarity, set goals, improve bottom line results, increase engagement, and, more broadly, increase work and life satisfaction. The conversations will be thought provoking, hard work, and fun… and through this partnership support clients’ elevation.